Wheelyz.

For a local business, a Google review or an Instagram follower is worth a lot, but happy customers rarely think of leaving one. Paper loyalty cards end up at the bottom of a wallet.

Wheelyz had to give customers a simple reason to come back and talk about the business, and give the owner a tool they brand in their own colours without any technical skill.

For customers, everything happens on the phone, with nothing to install: scan a QR code at the till, leave a review or follow the business, collect points, and spin the wheel once a day to win a gift.

For the owner, a dashboard tracks performance in real time: new customers, points in circulation, today's winners, the most claimed gifts. The game is fully customisable, from the logo and wheel colours to the gifts and their odds. The identity is deliberately simple so it suits any kind of business.

On average, within the first months of use: +200% Google reviews, +150% Instagram followers, and a customer return rate two to three times higher.